Romania waits for growth in demand for Ferrari
(News from Romania)
Romania, despite the ongoing financial crisis can occasionally surprise its neighbors and the rest of the world with its paradoxes. While the luxury market is still experiencing hard times, some news from Romania tells the contrary. This time we will speak about sales of luxury cars.
The only importer of Ferrari brand in Romania - Company Forza Rossa - based on current sales of new models of Ferrari concludes that 2010 will be a record for the country by number of deals for buying cars of the famous Italian car brand.
Ferrari 458 Italia and Ferrari 458 California – it can be said that these Ferrari models have become in Romania a kind of a hit. During 6 months of 2010 in Romania were sold 18 cars of Ferrari - the same number as during the entire previous year. It is worth noting that the average price of a Ferrari in the Romanian car market is about 180 000 euros excluding VAT. Another sales leader of the local market is the model Ferrari 599 GTO. During the first half of 2010 in Romania were sold three such vehicles. It is worth noting that their value is equal to approximately 500 000 euros.
Ferrari 599 GTO is a Ferrari rarity. The model was first presented at the motor show in Beijing in April 2010. Then the company's representatives said that the release model is limited by 599 cars.
It is worth noting that Forza Rossa is the official distributor of Ferrari, not only in Romania. The company also represents the interests of the Italian manufacturer in Serbia, Ukraine and Bulgaria.
It is worth noting that the Forza Rossa apart from direct sales of cars is also known as the owner of the largest in Europe Ferrari boutique. Shop in the center of Bucharest opened in December 2009 covers an area of 500 square meters and offers its customers all possible attributes of Ferrari: from leather jackets to watches. In the near future the company intends to open a similar store, this time in Monte Carlo.
Date: 25/06/2010
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